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Old School vs New School Network Marketing

Network marketing used to be an off-line way of promoting products through face-to-face contact, where people inducted people they knew on to their groups – take for instance Pampered Cook, everything was all terribly private.

Distributors invited folk into their own houses, and held cooking demonstrations, sold kitchen utensils, which was a lot of fun.

New School network marketing Internet business seems to be a rather impersonal process, but here’s where most new network marketing consultants are hanging out. Folks fail at Internet network marketing, because they do not understand that old concept of personal service. It’s superb that many millions of people can be reached through the Internet, where off-line network marketing was very limited, but wretchedly few new Internet promoters understand the idea of old school belly to belly marketing. They haven’t ever been in a face-to-face sales situation and consequently they don’t have any clue what the term “attraction marketing” means.

It’s very straightforward. I like you, I purchase from you.

That is how Mary Kay, Amway and other famous M.L.M or network marketing people have been doing it successfully for years .

The lady in the pink Cadillac in front of you didn’t get that by sitting on her tush doing nothing!

So how can this old-fashioned concept of attraction marketing translate into the Internet?

Basically you set out to help people.

New School Network Marketing

The Internet remains the information road and that is what most people are looking for info. They’re usually hunting for info to clear up an issue. Folk are exceptionally well-educated nowadays thanks to the Internet, and they actually don’t purchase the first thing that comes along, they conduct inclusive research first, and can even visit social media sites like Facebook and YouTube, and raise questions on forums or read articles on the subject.

That is precisely where you ought to be – everywhere your potential customer is.

You will not just be asserting “buy this it’s the best” either. You have to conscientiously gain peoples trust by posting informative articles and answering questions on forums related to your business, only then can you be expecting to get the leads which will bring you sales.

That’s attraction marketing.

If you’re new to internet network marketing business, there are lots of other places you can publicize, and when you get 1 or 2 regular sales under your belt, you can look into Pay per Click advertising and targeted advertising on Facebook – but not currently.

You need to get a system in place and stick fast to it. Everybody needs a system in this fast paced growing business world.